Opportunities

Market Opportunity

📈 $1.2B African addressing tech market growing at 24% CAGR (GSMA)

🛒 $46B e-commerce sector needing reliable logistics (Statista 2024)

🏙️ 85% of Nairobi properties lack standard addresses (KNBS)

$5.6 trillion in business opportunities

$2.1 trillion in household consumption

Double the manufacturing output

Baw Bab’s DAI turns ‘near the house with red door’ into a precise, machine-readable address—unlocking $500M in economic value, saving lives, and bridging Africa’s digital divide.

Africa’s Fact Sheet

  • Africa’s land area exceeds that of China, Europe, and United States combined​

  • Its 54 countries have a collective population of 1.2 billion​

  • In 2018 alone, six of the ten fastest-growing economies in the world were in Africa​

  • 21 of the world’s 30 fastest-growing cities are in Africa.​

  • There are over 450 million smartphone –users in Africa more than the entire population of the United States and Canada combined

  • There are over four hundred companies that exclusively operate in Africa with $1billion plus in revenue

  • Africa Continental Free Trade Area (AfCFTA) to establish a single market for goods and services across 54 countries, allow the free movement of business travelers and investments, and create a continental customs union to streamline trade - and attract long-term investments.